We have seen many cases of successful social marketing, they envy the great achievements made through social networks on. For many marketing people, it is estimated more wondering method of operation behind these cases. For some time, will write some success behind social marketing law articles, so that we can make a success of social marketing case. Now whether it is for business, or for many individual entrepreneurs, or individual owners, who comes to marketing, social marketing must be involved, want to use social marketing to enhance the visibility and awareness of the enterprise . From the practical point of view, to do so is suffering, most companies are doing well social marketing. Want to do social marketing, the first basic condition is that users have a certain number of seeds, the seeds of these forces by the user, in order to make effective social marketing. Millet phone, know peace, tiger sniffing the network and Sina Weibo itself and many other well-known companies, and both rely on pre-seed users through word of mouth slowly doing up. Suggest that you do marketing, do not just want to buy media advertising, we must first think of looking for your product seeds users trying these active users, then a reasonable guide these users, so that they are willing to do the marketing for you free of charge. This is the essence of social marketing, is an effective method of combat social marketing. Here and share with you the user to find and use ways and means of seed. Before looking for seed users, be sure to make it clear that not all users use your product is the seed users, only those who love to share, active high, especially on the Internet, a high degree of active users, is the most appropriate The seed users. 1.QQ group. This is the most readily available, but also the most likely to think of obtaining seed user channels. Use your product-related search keywords QQ group, there will be thousands of users waiting for you. However, they found only the first step, then that is going to communicate with them, contact, through a variety of ways so that they become your customers. This step is a very technical content of things, appropriate methods will be effective and efficient, the wrong way, it will not have a little effect, this is the voice of experience. 2. microblogging channels. Although the last two years microblogging activity is low, but still has a certain number of users of any business or products, in it, you can find the seeds of users, and, on the microblogging search of suitable seed users more convenient, it is unmatched by other channels. User-specific search method is not to say that if this is not, you can always wash sleep. Remember a few key points, many fans as possible the number of the search, the more active the relevant user, and they are divided into different categories according to influence, were taken to different attack strategies. Specific strategies to expand not talking here, and this is pure experience, do it, do more, naturally know. Only need to emphasize that, in the microblogging do, to do insist, insist, insist. 3. Forum Post Bar channels. Do not pay attention to the two most original channels, but also to stay in these two channels where either hardcore user, either white users. Hardcore users, is the best seed groups, who in the industry, usually have a certain influence, won one, you can have a great impact. Of course, it is difficult to get these users, we must show sincerity and strength to win over to them. White-level users, related industries and products is not enough to know much, so long as the product has the characteristics of a little, we can attract them, although their influence is not big enough, but the quantity, with the ability to communicate is still great . In these two channels allowing users to become their own seeds of users, there are two ways, one is a direct one to one communication, direct message sent messages, mainly for hardcore users; one is indirect advertising, hair containing products Posts soft information (non-vaunted hard-wide, not only useless, but also by the administrator to delete every minute), mainly for white users. Both ways have to be extreme, and the number you want to reach a certain magnitude, will have an effect. 4. know almost, watercress network. Know almost is a relatively new channel, know almost in the relatively high-end users, it is very easy to communicate with, most are very NICE, personal experience is that, as long as you do not use pure fat advertising methods, they will accept your product; Douban users have literary feelings, feelings for some artistic products, is the best channel. I do not much in this channel, because the product is not suitable for the crowd here. 5. raise public website. For some special products, users can find the seeds of all the chips in the site, such as a large number of high-tech products as well as on some practical creative life products. Raise public website for them is the best channel for users to find the seeds. Currently, all the chips on the site, basically internet severe patients, relatively more interested in new things, more have shared traits of these groups is the natural spread of users. Of course, all the chips on the website, the product is there are certain requirements, not all have the chance of any product, this channel does not have extensive. 6. offline channels. Exhibition, city-related activities are a very effective channel for users to obtain the seeds. A very very very fast hardware company (specific name not say), is to collect business cards at the show, and then call them one by one, to invite them to use their products. However, this approach has some limitations that must be at least in the big cities is a capital city level job too small city, and the city is unlikely there will be exhibition events. These six channels, no matter what the channel, then find the user, the second step is to connect and engage with these users, and it is the hardest and most difficult operation. But the ever-changing techniques, only one point, that is, do not do advertising with sky dissemination of ideas, ideas to use to find a friend to do, with sincere intentions to communicate, they will be invited to become a user of your seed. View) through these channels, has been able to find a sufficient number of seeds users, however, the user only the first step to find these seeds, they will not immediately help you to do marketing. Only careful operating them, maintaining them and let them become a true seed users, they will do the marketing for you, so that your products have been widely disseminated in the social network. Specifically, how to operate the user, there is a certain degree of skill and the law, which will in future articles to share, you can also communicate privately. 

keywords: Internet marketing, social marketing, QQ micro-channel marketing,